Nowfloats Overview
NowFloats is a location-based disruptive technology that helps businesses enhance their online presence and be discovered easily. It was founded in 2012 and has a strong customer base across various regions including the US, Australia, Asia, Europe, and Africa.
Brand Story
The Journey from Identifying a Market Gap/Pain Point to Running a Successful Operation NowFloats was created to address the challenge faced by local businesses in being discovered online. Recognizing the gap in the market for a simple yet effective online discovery solution, the founders developed a platform that leverages location-based technology to improve visibility. Over time, the company has expanded its offerings and scaled its operations globally, assisting thousands of businesses in enhancing their digital footprint.
Founders & Their Background
- Jasminder Gulati – Co-Founder and CEO
- Background in sales and management with experience in leading various teams at Microsoft.
- Ronak Kumar Samantray – Co-Founder and CPO
- Extensive experience in product development and innovation.
- Nitin Jain – Co-Founder and CTO
- Background in technology and engineering, with a focus on developing robust digital solutions.
- Neeraj Sabharwal – Co-Founder and VP, Marketing
- Expertise in marketing and business development, previously working with prominent tech firms.
Company Detailed History
2012: Inception of NowFloats. 2013: Launched their primary product targeting local businesses in India. 2014: Expanded their market to include international regions. 2015-2016: Raised Series A funding and increased their customer base significantly. 2017-2019: Continued growth and development of new features and services. 2020-Present: Focused on scaling and enhancing technology to better serve a growing global clientele.
Product/Service Description
NowFloats offers a platform that helps businesses improve their online visibility through location-based technology. This includes creating and managing business websites, online marketing, and customer engagement tools.
Product/Service USPs
- Easy Setup: Simple process to get businesses online quickly.
- Location-Based Technology: Enhances discoverability by leveraging the business’s physical location.
- Comprehensive Tools: Offers website creation, SEO, and online marketing tools in one platform.
- Global Reach: Wide customer base across multiple continents.
Investment Raised from HA
NowFloats raised Series A funding with the participation of Hyderabad Angels, Blume Ventures, and Mumbai Angels.
HA’s Roles & Activities in the Success of the Portfolio Business
Hyderabad Angels provided crucial funding and strategic guidance to NowFloats, helping them scale their operations and expand their market reach. HA’s network and support were instrumental in NowFloats’ growth trajectory.
Post-Investment Percentage Growth Numbers
Revenue: The company experienced substantial revenue growth year over year post-investment. Profits: Increased profitability due to higher customer acquisition and improved service offerings. Team Size: Expanded their team significantly to cater to the growing demand. Customer Base: Grew their customer base across multiple regions globally. Market Share: Gained a considerable market share in the online business discovery sector.
For more detailed insights, you can refer to the specific sections on the Hyderabad Angels website and other related pages.
This information provides a comprehensive overview of NowFloats’ journey and its relationship with Hyderabad Angels. If you need further details or specific figures, please let me know!
